Maybe it's because I like to avoid being part of anyone's "target audience"; especially since in my case that would be the "senior citizen" community, but isn't there a risk in information feedback, in preaching to the converted?
Audience-driven or community-driven journalism isn't about telling people what they want to hear, or pandering to them. That's a common misconception.
The idea is that different types of audiences may be more interested in certain subjects or communicate more frequently on certain platforms, so it serves them better if journalism outlets meet them where they are. That way, we're actually delivering news that's relevant to their lives, directly via the platforms on which they consume news most frequently.
Also, lol at the "senior citizen" comment. You're much more than just your age, Jay, so "target audiences" can also mean communities of interest, not just identity. Hope that clarifies things!
Maybe it's because I like to avoid being part of anyone's "target audience"; especially since in my case that would be the "senior citizen" community, but isn't there a risk in information feedback, in preaching to the converted?
Audience-driven or community-driven journalism isn't about telling people what they want to hear, or pandering to them. That's a common misconception.
The idea is that different types of audiences may be more interested in certain subjects or communicate more frequently on certain platforms, so it serves them better if journalism outlets meet them where they are. That way, we're actually delivering news that's relevant to their lives, directly via the platforms on which they consume news most frequently.
Also, lol at the "senior citizen" comment. You're much more than just your age, Jay, so "target audiences" can also mean communities of interest, not just identity. Hope that clarifies things!